Who we are
Founded in 2004, Keprindo Jaya began its journey in Bintan Island - Tanjung Pinang, where our founder, started as a dedicated intermediary connecting consumers with well-known brands like Tiger Beer and other local Indonesian alcoholic beverages. This early success laid the foundation for what would become a trusted name in alcohol distribution across the region.
In 2008, the company relocated to Singapore, where we established a strategic partnership with Heineken Asia Pacific. Since then, Keprindo Jaya has proudly served as an official distributor, delivering Heineken’s premium product lines across Southeast Asia. With a strong commitment to quality, regional expertise, and trusted partnerships, we continue to lead in bringing Asia’s finest beverages to a broader global market.
Our Commitment
Our commitment to quality and authenticity has earned us a loyal network of buyers. What sets us apart is our direct sourcing from Heineken’s official Singapore brewery, ensuring that every product we distribute meets the highest standards of freshness and consistency. Unlike other suppliers who source from various manufacturing locations, we guarantee premium quality by delivering only from the original Heineken Singapore production facility, giving our partners a distinct advantage in product excellence and reliability.
New Chapter
In 2025, Keprindo Jaya is proud to embark on the next chapter of our journey: international expansion.
With over 15 years of experience supplying premium Asian alcoholic beverages across Southeast Asia, we are now bringing our trusted portfolio to the global stage—beginning with the United Kingdom. This strategic entry marks the foundation of our broader vision to grow across Europe, where we see increasing demand for regionally authentic, high-quality products. Our expansion reflects our deep commitment to long-standing partnerships, sustainable growth, and introducing the finest of Asia to discerning markets worldwide.
FOB Distribution & UK Import Compliance
We ensure that all our exported products meet the compliance and documentation standards required by UK importers and distributors. Our operational framework is designed to make the onboarding process for UK partners as smooth, legal, and efficient as possible.
Our Export Process Includes:
Product Certification & Labelling
All goods are certified and packaged according to international labeling and alcohol content standards.
Commercial Invoice & Packing List
We provide detailed documentation including product descriptions, quantities, unit values, and packaging formats for customs clearance.
Certificate of Origin (Form D/ASEAN)
To qualify for preferential tariffs under relevant trade agreements where applicable.
Export Licenses & Permits
Compliant with Singapore's alcohol export regulations and international shipping standards.
Customs Clearance & Port Handling
We take care of all port-side duties and clearance at the point of origin (FOB terms), ensuring timely loading onto the buyer’s designated freight.
Compliance with UK Import Regulations
Our products meet the requirements necessary for UK-based importers to handle:
Excise Duty & VAT upon arrival
HMRC import documentation
Alcohol Wholesaler Registration Scheme (AWRS) processing
Bonded warehouse procedures